Trends of mobile application development in the coming years

 When Smartphone is "universal", the development of Mobile App - Mobile application is also an inevitable thing. More and more mobile applications are born. We can mention apps such as social networking, shopping, e-wallets to applications for health, ordering... Expected sales of the Mobile App market are predicted to reach 693 billion USD by the end of the year. this year. However, this is not a delicious "piece of cake" for everyone. According to Gartner, only 0.01% of mobile apps on the market today are successful. In this article, let's analyze Mobile App development trends in 2022 with BinBoong Asia to help you catch up with the market!

Mobile App development history

Before talking about Mobile App development trends in 2022, let's take a look at their history of rapid development.

Since 2005, developers have been aware of designing website interfaces in a smaller size, more friendly to the screens of mobile devices. A few years later, Native Apps were developed, users could navigate with touch screen touches.

Around 2013, the popularity of Mobile Web-app increased, technology was also updated to increase user experience. Since 2019, Mobile App has grown strongly. They bring solutions to users' lives, increasing the personal experience with the help of artificial intelligence.

Mobile App market in 2022

According to statistics, 70% of traffic comes from mobile devices, about 75% of emails are opened on this device. The compactness and convenience have changed the behavior of users. According to Google, 80% of smartphone users have a high probability of closing from companies with mobile apps. This can be easily seen when today, the trend of buying on e-commerce platforms such as Shopee, Tiki and Lazada has become popular. Statista even claims that by 2022, user spending on the App Store will grow to $157 billion.

However, in this dynamic and ever-evolving environment, applications that have been successful in 2020 may not be able to continue to maintain their performance in 2022. That's why you should care. trend factor for its development strategy.

Mobile App development trends in 2022

Like any “trend”, Mobile App development trends are always changing. Therefore, businesses must also quickly grasp and adjust accordingly. Some of the 2022 Mobile App development trends have been around for a while, but others are the latest trends.

Cloud-Native

Cloud native is an approach to building Mobile App by exploiting the advantages of the cloud computing model. Cloud-native applications are applications that are written in the cloud, rather than in traditional data centers. Everything on these apps is handled by Cloud solution providers like AWS, Google Cloud, or Azure.

Cloud-native offers many benefits to developers and businesses. For example, Google Cloud serverless tooling allows for automatic scaling depending on website traffic.

Internet of Things

According to forecasts, the IoT market in the US by 2022 will exceed 500 billion USD. And most of this market share belongs to the consumer electronics segment. IoT technology is impacting the way people interact with each other. At the same time, it also has a powerful impact on the way people live in their homes by interacting with home devices. It can be seen that the most prominent impact area of ​​IoT is the smart home. The number of smartphone users to control home appliances through applications on their phones is increasing. Forecasts say that by 2030 there will be about 50 billion IoT devices in use around the world. That is, a huge network of devices will be created and connected to each other. Moreover, IoT has the potential to share data, it will certainly attract the attention of the application industry.

E-wallet – Mobile Wallet

E-wallets are becoming more and more popular in the context of strong digital transformation. In Vietnam, e-wallets like Momo, ShopeePay, ZaloPay... are also in the process of approaching and expanding the market. E-wallets bring convenience, ease of use, fast processing speed, many incentives… Therefore, users are gradually accepting this new type of payment. Therefore, the growth potential of the market is still quite large. However, developers also need to consider the security factor, the biggest barrier for users.

Artificial Intelligence (AI) & Machine Learning in Mobile App

AI and Machine Learning have been included in Mobile Apps. Common features can be mentioned as Chatbots, facial recognition or voice search. In the near future, the use of cameras with built-in AI, or voice translation will be even more common.

AI and Machine Learning have been included in Mobile Apps. Common features can be mentioned as Chatbots, facial recognition or voice search. In the near future, the use of cameras with built-in AI, or voice translation will be even more common.

The future of AI will be applied to:

  • Image recognition, classification and tagging
  • Object identification, classification and tracking
  • Data processing
  • Forecast

Chatbots

Chatbots have been "creeping" into our daily lives. Frequently asked questions such as opening times, menus, service prices, etc. can be answered automatically. The seller is happy because there is no repeat reply. Buyers are also pleased with the prompt response. The “My Starbucks Barista” app is a successful example. It allows users to book and pay via voice communication with this virtual assistant. In Vietnam, Chatbots are popular with Facebook Messenger or e-commerce sites.

Biometric authentication

Face unlock, fingerprint is no longer strange to smartphone users. The same goes for mobile apps. We often encounter this feature in applications that require high security such as Banks, E-Wallets, etc. Instead of having to remember and enter passwords, biometric authentication brings convenience to users.

Beacon Technology

Beacon is defined as a small electronic device that emits Bluetooth Low Energy (BLE) bluetooth signal. It allows mobile devices with BLE technology to capture the signal emitted by this device. This technology has great potential in the field of Marketing because it helps to reduce the bridge between users and businesses. Hotels, commercial centers… are places where this technology is deployed.

Virtual reality technology – augmented reality (AR-VR)

AR-VR continues to be the Mobile App development trend of 2022. Pokemon GO! is a big push for bringing AR into mobile games. Now, it has appeared in more types of applications such as photography, beauty, etc.